Getting your message across
Ask FSB’s expert tips for publicizing your products to the national media.
Andrew, Agel Enterprises, Provo, Utah
We’re a young company with distribution in more than 40 countries. We are winning numerous national and local awards and feel our innovative gel nutritional supplements tell a great story. However, we’re having a difficult time getting our message placed in the media. How do companies utilize national media? We have everything in place for a great story – innovative products, hyper-growth, overcoming the impossible, redefining an industry – but do not necessarily know the best way to get national publications interested. What can we do better?
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DiggPicking the least-taxing business structure
Forming a corporate entity can be financially and legally advantageous, but check out tax and insurance considerations first, the experts advise.
Jennifer, Flagler Beach, Fla.
I am a licensed professional (a mental-health counselor) doing contract work paid under a 1099, for tax purposes. Can I remain self-employed, or do I need to set up as a professional association, an LLC or a corporation? Are the tax rates different? Read more…
Increasing fees and keeping customers happy
Gala Ufim, Bergenfield, N.J.
Our dental lab is a small family business. We try not to increase our customers’ fees because of the weak economy, but our minimal annual fee increase does not cover the rising cost of production. How can a small dental laboratory face increasing costs of materials and labor while keeping the customers happy at the same time? Read more…
Devising a winning package for your product
It’s both a science and an art, experts say.
Ibiam, Nigeria
How can I create an attractive package for my soap and deodorant product?
Finding insurance for your business
Evan asked FSB about insurance for his small business. What kind of insurance do you use for your small business? Do you have any tips for Evan as he shops around for the best insurance?
Sports marketing 101
Victor needs help marketing his athletic scholarship business. Do you have any marketing strategies to share?
How to value the worth of your business
Ask FSB’s experts have some surprising advice about how to determine your businesses’ value. Have you had to value yours? How did you go about it?
Hawaii’s unique tax wrinkle
Are you licensed to do business in Hawaii? Tell us about it.
Advertise an in-home health business
Our experts recommend that this entrepreneur network, network, network! Has networking helped you expand your business and attract new customers? Share your stories here.
Help me increase traffic to my website
FSB offers advice on this tricky topic here, but we want to hear your thoughts! What innovative aspects of your website attract web surfers? How have you managed to create an audience that returns on a regular basis?
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